Business Bridge tender success for Accelerate Associates

Marketing consultancy Accelerate Associates is delighted to have successfully tendered to provide expert market research services to companies applying for market access assistance via the Keele University and University Hospitals of North Midlands NHS Trust (UHNM) Business Bridge programme.

Cancer screening and health systems research

Accelerate Associates, a scientific marketing consultancy, has researched the structure of healthcare markets in selected geographical areas including Australia, China, Iberia, Scandinavia, U.A.E and the U.S.A, in order to determine: how the healthcare markets operate in relation to breast cancer screening; how breast cancer screening and diagnostic mammography is funded; and to develop an understanding … Read more

Identifying potential academic collaboration partners in Australasia

Introduction Accelerate Associates completed a mapping exercise for The University of Exeter’s Environment and Sustainability Institute (ESI) to identify potential academic collaboration partners in the Australasian region. The ESI is an interdisciplinary centre leading cutting-edge research into solutions to problems of environmental change. The aim of the research was to identify overseas academic organisations and … Read more

Complications of nutritional support

Nutritional support is necessary for many hospitalised patients who should not, cannot or will not eat. Parenteral nutrition (PN) utilises specially formulated mixtures containing lipids, emulsions, and sources of nitrogen, electrolytes, vitamins, trace elements and sufficient calories to sustain a patient. PN is delivered directly into the patient’s bloodstream via a central venous catheter. Accelerate … Read more

Shifting roles in medication prescribing

Pharmacy prescribers are increasingly involved in drug administration as well as prescribing whereas clinicians are increasingly removed from the decision of how to deliver medication. This was a key finding in a recent Accelerate survey of hospital nurses, nurse prescribers, hospital pharmacists and pharmacy prescribers. With shifting roles, a key benefit of using nurse prescribers … Read more

Anaesthesia Technology Market Assessment

Introduction Accelerate Associates delivered a global anaesthesia technology market assessment for SageTech Medical Equipment Ltd. SageTech specialises in the development of patented technology to reduce the environmental and financial costs associated with anaesthesia. The Brief SageTech required a global market assessment of the anaesthesia market to be completed in a specified timeframe. The main aim … Read more

Accelerate interviews healthcare professionals about fussy eaters

A wide variety of care givers and clinicians are often involved in the health and wellbeing of young children who are described as “fussy eaters.” Accelerate Associates has recently completed an assessment of UK dietitians, health visitors and paediatric nurses for Loughborough University to enable them to better understand how these healthcare professionals fulfil their … Read more

Identifying Potential Licensees

Identifying potential licensees often forms part of our route-to-market assessments. Accelerate Associates regularly delivers bespoke market research intelligence to support University enterprise activities. The Brief A university academic had developed a novel design for a medical device commonly used in ultrasound guided surgery. The University required support to examine the global market for similar devices … Read more

Laboratory Diagnostics Customer Survey

Accelerate Associates delivered a multi-national customer survey for Mast Group Ltd. Mast is a leading supplier of microbiology and immunology products that are supplied to more than 40 international markets. The Brief Mast Group required a customer survey that could be delivered concurrently across all client countries within a required time frame. The overall aim … Read more

Customer centric marketing

Customer centric marketing puts customer needs and interests at the heart of your marketing activities. It is about prioritizing customers over any other factor and requires solid data about customer behaviour and expectations. Accelerate Associates regularly undertakes customer satisfaction surveys for a variety of client types across the science and medical technology sector. From small … Read more

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