Pharmacy prescribers are increasingly involved in drug administration as well as prescribing whereas clinicians are increasingly removed from the decision of how to deliver medication. This was a key finding in a recent Accelerate survey of hospital nurses, nurse prescribers, hospital pharmacists and pharmacy prescribers.
With shifting roles, a key benefit of using nurse prescribers was that incorrect or inappropriate administration of medication was more likely to be identified. From a pharmacy perspective, pharmacists are concerned whether the correct administration type e.g. infusion pump, is being used with the correct medication.
Philippa Bevan has over 25 years commercial and public sector experience in marketing, market research and product management spanning the education, laboratory, medical device, technology transfer and packaging industries. Philippa has a BSc (Hons) in Microbiology and Virology and is member of the Chartered Institute of Marketing and an Associate Member of the Market Research Society.
