Philippa Bevan 
Appointing a distributor can provide valuable access to a market – whether a specific segment or geography as they will have well developed sales channels and customer networks. Managing distributors requires active effort on behalf of the manufacturer. In the medical product market, distributors can be broadly categorised as either general distributors or specialist distributors. … Read more
What sets Accelerate apart from most marketing organisations is our first hand product management experience in the laboratory supplies and medical technology markets. Specifically, we have been at the coalface of identifying unmet needs in the market and then developing, manufacturing and marketing new products into markets that include: Packaging, medical devices, laboratory consumables, food … Read more
Newcastle University wished to commission a piece of research to ascertain the need or willingness of the bumblebee producers to use a bumblebee pollen substitute as opposed to the current honeybee collected pollen. The challenge Bumblebees have been reared commercially since 1987 for the pollination of a range of soft fruits grown in poly-tunnels and … Read more
Mobility aids, such as scooters and powered wheelchairs, are being used increasingly in the global market. The current estimated compound annual growth rate is 3-4%. In the UK, mobility equipment are normally sold through regional distributors. There are an estimated 1900 mobility product suppliers in the UK. The majority of the UK mobility equipment supply … Read more
Introduction Health2Works Limited specialises in producing web and mobile applications that help NHS and local government organisations support patients and clients. The company has recently developed a new product called Recap Health which is an online patient information and self-care platform. Recap Health enables clinicians to send personalised, relevant, digital health and social care content … Read more
Introduction Many powered wheelchairs use heavy, out-dated technology and come with an out-dated, often complacent, customer experience. Accelerate Associates was appointed by Freedom One Life to examine the structure of the powered wheelchair market. The Challenge The client required a market assessment of the powered wheelchair market across the UK, Norway, Sweden, Germany and USA. … Read more
Introduction SwabTech Limited, a spin out from three NHS Trusts, is developing a device to automate the recovery of blood from surgical swabs in high blood loss surgery. The blood is subsequently processed via an intra-operative cell salvage system, for immediate infusion to the patient, providing an alternative to donated blood products and assisting the … Read more
Introduction Accelerate Associates completed a mapping exercise for The University of Exeter’s Environment and Sustainability Institute (ESI) to identify potential academic collaboration partners in the Australasian region. The ESI is an interdisciplinary centre leading cutting-edge research into solutions to problems of environmental change. The aim of the research was to identify overseas academic organisations and … Read more
Nutritional support is necessary for many hospitalised patients who should not, cannot or will not eat. Parenteral nutrition (PN) utilises specially formulated mixtures containing lipids, emulsions, and sources of nitrogen, electrolytes, vitamins, trace elements and sufficient calories to sustain a patient. PN is delivered directly into the patient’s bloodstream via a central venous catheter. Accelerate … Read more
Pharmacy prescribers are increasingly involved in drug administration as well as prescribing whereas clinicians are increasingly removed from the decision of how to deliver medication. This was a key finding in a recent Accelerate survey of hospital nurses, nurse prescribers, hospital pharmacists and pharmacy prescribers. With shifting roles, a key benefit of using nurse prescribers … Read more
