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Pharmacy prescribers are increasingly involved in drug administration as well as prescribing whereas clinicians are increasingly removed from the decision of how to deliver medication. This was a key finding in a recent Accelerate survey of hospital nurses, nurse prescribers, hospital pharmacists and pharmacy prescribers. With shifting roles, a key benefit of using nurse prescribers … Read more
Marketing and market research activities are not always subject to grant funding but in recent years there have been increasing opportunities to leverage funding for market research that feeds into the R&D activities of a product development process. Accelerate provides bespoke market research solutions to aid commercial decision making in the medical technology and laboratory … Read more
Accelerate Associates gave a lecture at Birmingham University’s, School of Biosciences this week, as part of their two day, Funding Science course. The course is run for Master’s students wishing to gain a better understanding of the commercial aspects of science such as, how to set up a company, knowing a market, understanding intellectual property … Read more
Customer centric marketing puts customer needs and interests at the heart of your marketing activities. It is about prioritizing customers over any other factor and requires solid data about customer behaviour and expectations. Accelerate Associates regularly undertakes customer satisfaction surveys for a variety of client types across the science and medical technology sector. From small … Read more
Accelerate completed an international B2B market research study that spanned respondents in Chile, Argentina and China. Conducted on behalf of a UK University, the research quantified the global market value for a unique animal feed market; providing the University with the strategic information required to determine whether to further explore academic research in this area. … Read more
We are very proud here at Accelerate Associates of the breadth and scope of the different market research projects that we deliver. Below is an overview of some of the markets we have surveyed and researched recently: Bumblebees Powerchairs Anaesthetic gases Infusion pumps Clinical diagnostics Powder compaction analyzers Needle guides Pluripotent stem cells Medical Apps … Read more
Accelerate route-to-market studies enable informed commercial decision making. In a recent project completed for Loughborough University, our insights-driven approach has helped to identify a number of potential commercial partners for the University. Drawing on our experience in the global medical device sector, Accelerate was also able to illicit those key early stage interactions on behalf … Read more
Accelerate Associates is delighted to announce the launch of the Investment Readiness Programme which will take place at the BizzInn at Birmingham Research Park. 8203 Bizz Inn Ident CMYK AWAs supporters of the BizzInn, Birmingham’s Business Incubator, Accelerate will be delivering part of this new initiative which will start in February. Specifically designed to help … Read more
There are around 3,000 companies in the UK MedTech market, of which the majority of them are SMEs. Integral to this market are academic researchers, NHS clinicians, scientists, engineers and inventors resulting in an ecosystem that is ripe for innovation. Start-ups play a significant role in this market. Specialising in early stage medical technology assessments … Read more
Accelerate has been profiling global markets based on population studies. I am sure that everyone has heard that we are an ageing population, however, you may not have realised just how significant the shortfall in clinical and care staff will be in the near future. In some countries, such as China, ageing is occurring at … Read more
