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Wednesday, 12 September 2018 11:48

Knocking on virtual doors

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Travelling, whether to meet with existing clients and prospects, attend exhibitions or networking events, enables essential activities that help businesses to grow. We are keenly aware of how much valuable time it takes to get around by road. Despite being regular users of public transport, this can be inconvenient when accessing more remote locations. 

Increasingly, technology offers a solution; a fact that is reflected in the number of projects we now complete without ever having met the client face-to-face. Skype and other video conferencing portals offer a real opportunity to reduce and eliminate unnecessary travel. 

Similarly, social media can supplement networking and provide business development opportunities. As a business-to-business company we use LinkedIn and twitter to engage with people that we may not have had the opportunity to meet face-to-face.

LinkedIn is a core business development tool which we use on behalf of a range of clients to find and engage with contacts for their own businesses.  The key benefits of this service are that it saves time and resources; enabling sales staff to strategically plan their time on the road. From profiling and contacting likely prospects to upgrading LinkedIn profiles, our work behind the scenes supports clients to grow their potential customer base and enables sales teams to work smarter.

Last modified on Wednesday, 12 September 2018 11:57

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Founded in 2007, Accelerate Associates is a specialist business-to-business marketing agency providing marketing and market research for science and medical technologies... More...


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